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BigAls87Z28 · 08-26-2005, 10:22 AM

The biggest gain GM has made is with "Conquest Sales", which are people that have jumped ship from other brands, and into GM cars, ie Camry for a Malibu, Civic for a Cobalt, etc.
I belive that half of the sales boom bare conquest sales, which is fantastic. That brings people into a GM to see the improved quality and see what GM really has to offer. This is where GM needs to come up big and retain these people for the future.
And now with the Total Value Promise, lowering prices and upgrading equipment, they can pull more people into the fold.

08-26-2005, 10:22 AM	#11
BigAls87Z28 Join Date: Jul 2004 Location: West Long Branch Posts: 13,598 iTrader: (3)	The biggest gain GM has made is with "Conquest Sales", which are people that have jumped ship from other brands, and into GM cars, ie Camry for a Malibu, Civic for a Cobalt, etc. I belive that half of the sales boom bare conquest sales, which is fantastic. That brings people into a GM to see the improved quality and see what GM really has to offer. This is where GM needs to come up big and retain these people for the future. And now with the Total Value Promise, lowering prices and upgrading equipment, they can pull more people into the fold. __________________ 2/20/2013: They Day the ****s Stopped