Quote:
Originally Posted by LS1Hawk
I don't feel sorry for GM. I feel sorry for guys like Bunkie Knudsen and DeLorean who brought Pontiac to prominence when they transformed it from its jalopy image to the high performance brand that it will be remembered for. Or Jim Wangers who poured his heart and soul into marketing the wide-tracks, GTO and Firebird only to see these dumbasses throw out storied models and replace them with "G" cars and stupid ad campaigns like "Pontiac is CAR." I wonder how many brain cells GM wasted coming up with that.
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I work for a marketing research firm and we are pretty much all in agreement that GM's marketing strategies suck balls. For every division.